Audience Expertise

Finding the Right Participants

• Effective research begins with identifying the right participants, and sometimes that demands creativity

• Our experienced and resourceful teams excel at finding the right participants, using a range of web, phone, and in-person methods.

  • Utilize video in the recruitment process to ensure we select the ideal participants for our studies. By answering an open-ended question on video, candidates can demonstrate their suitability, engagement, and articulation.

• We ensure, you are interacting with the right consumers

  • Executives: CEOs, CMOs, COOs, CFOs, Vice presidents, Deans…
  • Consumers: Purchase decision makers, Parents, Patients, Viewers…
  • Generations: Boomers, Gen Alpha, Gen Z, Millennials, Gen X
  • Pharma/ Healthcare: Physicians, Nurses, Pharmacists, Technicians, Patients, Medical administrators.

Our participants represent a national community of demographically diverse consumers, reflective of the country as a whole, and exceptionally engaged—just like you. We’re looking for individuals who enjoy sharing their opinions, are open to new ideas, and like trying new products. If you often have ideas on how to make things better, we’d love to hear from you!